Personality Not Included is a new marketing book for entrepreneurs, marketers and all businesses about the importance of personality and a guide on how to use it.
Personality Not Included - The Official Book Website
May 20

The tenth entry on The Personality Project is now live, Andy’s post about why you need to focus on something that makes people talk about you. His book and point of view are worth considering. Check out the post here:

http://www.thepersonalityproject.com/andysernovitz/